Compare posts
Review two posts side by side to understand differences in performance.
Overview
Compare in Post Details helps you examine another post alongside the current one. Choose posts with a meaningful relationship, such as similar topics or campaign roles.
Choose a comparison
- Open Compare
Open the first post in Post Details and select the Compare tab.
- Find another post
Search for a comparison post and select the intended page and content.
- Read matching metrics
Compare the measures available for both posts and note differences in age, platform, format, and audience.
Avoid misleading conclusions
A video published yesterday and an image published a month ago have had different opportunities to accumulate results. Missing metrics on one side are not evidence of zero performance.
Availability and access
This feature does not require an add-on, although permissions or organization settings may still apply.